Sustainable Travel Experiences
Sustainable tourism and eco-friendly ways to travel green
Ekathra adopts a travel and tourism strategy grounded in sustainable principles, which seeks to enhance the positive effects on destinations while mitigating adverse impacts. The approach strives to harmonize the economic, social, and environmental dimensions of tourism, thereby ensuring lasting advantages for both travellers and local communities. The primary objective of sustainable tourism is to safeguard natural and cultural resources, promote community welfare, and encourage responsible and ethical travel behaviours. The sustainable principles upheld by Ekathra encompass environmental sustainability, social inclusivity and cultural respect, economic benefits for local communities, community engagement and participation, conservation of natural and cultural resources, education and awareness, long-term planning and management, and quality and authentic experiences. By committing to these principles, sustainable tourism aspires to generate a positive and lasting influence, ensuring that tourism enhances the well-being of both the destination and its inhabitants while preserving natural and cultural heritage for future generations.